ARS Meta Lead Nurture — Clean Map
May 2026 · GHL proof → segment → 7-day nurture → handoff · PII-safe public artifact
intake
sequence
handoff
channels
proof
guardrails
approval gate
🟩 Meta Lead Intake + Status Split
39 Meta Leads Reviewed
10 scheduled / 29 contacted unscheduled
Segment First
Do not blast everyone. Suppress scheduled, DNC, bad, duplicate, test.
10 Scheduled
Move to appointment reminders and rep bio flow.
29 Contacted, Not Scheduled
Primary active nurture segment.
🟦 7-Day Nurture Sequence
Day 0
Email 1: still interested?
Day 0 + 15m
Voice attempt 1, book or tag outcome.
Day 1
SMS 1 + Email 2 variant.
Day 2
Voice attempt 2 if no response.
Day 3
SMS 2, one CTA only.
Day 5
Email 3 close-loop.
Day 7 Final Close-Loop
Then long-term nurture unless they engage.
🟪 Human Handoff + Exit Rules
Booked
Stop sales nurture. Appointment reminders.
Interested
Create hot human task and call immediately.
No Answer
Continue sequence until close-loop.
STOP / DNC
Suppress immediately.
🟧 Channel Copy + Voice Script
Email Copy Bank
3 core emails, GoNano/Retail variant.
SMS Copy Bank
2-3 touches max, STOP language.
Voice Agent Script
Under 2 minutes, qualify and book.
Outcome Tags
scheduled · interested · no-answer · voicemail · not-interested · bad-number · dnc
🟨 GHL Proof + Reporting
Evidence Sources
Tags, appointments, opps, conversations, calls.
Daily Report
Booked, replied, no-answer, suppressed.
Masked CSV
PII-safe review only.
Build Spec
Segment → email/voice/SMS → exit rules → reporting.
🟥 Guardrails + Build Gates
SMS Consent + STOP
Must be clean before any SMS.
Quiet Hours
Respect local safe windows.
Suppression List
Always wins over triggers.
Approval Gate
Before live sends or calls.
Public Artifact
Raw GHL data stays private.
🟩 Meta Lead Intake + Status Split
39 Meta Leads Reviewed
10 scheduled / 29 contacted unscheduled
Segment First
Suppress scheduled, DNC, bad, duplicate, test.
29 Contacted, Not Scheduled
Primary active nurture segment.
🟦 7-Day Nurture Sequence
Day 0
Email 1, then voice attempt.
Day 1-3
SMS/email variant + voice retry.
Day 5-7
Close-loop, then long-term nurture.
🟪 Human Handoff + Exit Rules
Booked / Interested
Stop nurture, create appointment or hot task.
STOP / DNC
Suppress immediately.
🟧 Channel Copy + Voice Script
Email, SMS, Voice
Short, helpful, 2-3 touches max for SMS.
🟨 Proof + Reporting
GHL Evidence + Masked CSV
Use PII-safe reporting only.
🟥 Guardrails
Consent, quiet hours, suppression
Must pass before live sends/calls.
Approval Gate
No live outreach without approval.
Download masked lead status CSV
Previous interactive version
QA note: this public artifact is intentionally PII-masked. Raw GHL data stays private.